Why Emotional Intelligence is Your Secret Sales Tool
Marketing is more than pretty posts and perfect funnels. If you’re not dialed into your mindset and emotional intelligence, no amount of Facebook ads or fancy lead magnets are gonna move the needle. In this episode of Marketing Matchmaker, I’m joined by the powerhouse Rhonda Parker Taylor—entrepreneur, author, and emotional intelligence expert—who’s bringing the fire on how to grow a business without losing your mind, your balance, or your soul.
Rhonda’s journey from academia to entrepreneurship is packed with lessons, resilience, and straight-up real talk about navigating big transitions (career shifts, life pivots, you name it). We also dive into how emotional intelligence and storytelling are your secret marketing weapons—and yes, we get into why fiction might be the next genius move in your content strategy. 💥
This episode is for you if:
✅ You’re feeling stuck in the “in-between” of a transition
✅ You want to build a business that doesn’t wreck your life balance
✅ You struggle to market yourself with confidence and clarity
✅ You’re secretly addicted to self-help books (or wish they came in novel form)
💡 Rhonda shares how to use the miracle question to reset your mindset, how to market with intention, and how emotional intelligence gives you the edge in a noisy world. Plus, we talk about her fiction-meets-self-development novel, Crossroads, and how storytelling connects with your audience on a deeper level than any brochure ever could.
If you’ve ever said, “I don’t want to feel pushy in my marketing,” this one’s for you.
👉 Connect with Rhonda
Facebook Link: https://www.facebook.com/rhondaparkertaylor/
Twitter Link: https://twitter.com/RhondaParkerTa1
Website Link: www.rhondaparkertaylor.com
Instagram Link: https://www.instagram.com/rhondaparkertaylor/
Get her book: https://amzn.to/3lYXRsh
You can also listen to the latest Marketing Matchmaker podcast 📲 on
Apple Podcasts: https://podcasts.apple.com/us/podcast/marketing-matchmaker/id1553792587
Spotify: https://open.spotify.com/show/6TUn2uQlZYvsbZyvUOQFXG
Website: https://www.virtualmarketingexpert.com/marketing-matchmaker-podcast/
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Ready to grow your business, increase your revenue, and scale your impact? Visit YourMarketingMatchmaker.com to learn how we can work together to take your business to the next level.
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